TRUEPROFIT MARKETING ATTRIBUTION

Eliminate blind spots with the data that matters.

Get the attribution to fuel growth.

Uncover the real conversion points in your paid ad channels. With TrueProfit Marketing Attribution, gain holistic visibility into your ad channels, down to the ad-level Net profit. Cross-channel server-side tracking that brings you closer to the truth than ever before.

REVEAL THE TRUE EFFICIENCY OF YOUR AD CHANNELS

Scale confidently with precise insights

In-platform reports are unreliable

Do you struggle to identify the high-converting ads from the piles of reports from different platforms? If so, you need a better reporting mechanism.

Over-reporting is not so uncommon, particularly when every platform tries to take credit for itself, leaving you no way to decide the truly profitable ad channels. And then there’s the era of post-iOS 14 and Google’s ending of third-party cookies, which is blocking half of your sales data from the report.

All of this is harming your marketing budget, and ultimately, your bottom line.

Invest and scale ads that convert

All decisions lacking real data will result in flaky performances. With Marketing Attribution, you can make important decisions with confidence.

  • Accurate tracking and attribution data: Multiply your success with a clear picture of ad campaigns and its performance – recorded and attributed accurately.
  • Cross-channel reporting: No more switching between channels to collect your numbers. Connect once and have your data updated in real-time in a single dashboard.

Boost Profit on Ad Spend

With the right data, you can scale high-performing ads and effective assisting ads with TrueProfit’s Last-clicked Purchases and Assisted Purchases metrics.

  • Cross-channel reporting: View important data like ad impressions, total spend, clicks, and more – any way you want with a responsive and fully customizable dashboard.
  • Built-in P&L reporting: Track and measure your store’s key metrics, such as net profit, revenue, average order value, profit per order, and customer lifetime value. Use this data to make more informed decisions about your business.

Focus on only the metrics that matter

Even with multiple attribution models out there, TrueProfit shifts our focus to the metrics that we believe are genuinely meaningful to you: Last-clicked Purchases, Assisted Purchases, and Net Profit.

  • Last-clicked Purchases: Track and attribute the exact ad that led to a successful conversion. Record and scale your most convertible ads.
  • Assisted Purchases: There are ads along the conversion journey that helped your sales but not attributed correctly to let you see the big picture of conversions. This metric makes sure you don’t miss out on any important linking channels in your customer journey.
  • Net Profit: See the profitability of your every ad and channel, as opposed to the same old ROAS that’s only based on surface revenue.

Visualized Customer Journeys:
Meet your customers where they are.

Go Deeper

Dig into your order report with Order Details, Customer History, and the Conversion Journey.

Find the Truth

No more guessing on over-reported data from Facebook, TikTok and Google and whatnot.

Hit the right “conversion spot”

Identify where your ads made an impact. Spend your ad budget smarter and increase ROAS.

Uncover the Hidden

Get the Assisted Purchases metric to uncover all the hidden channels that drive conversions.

STILL NOT CONVINCED?

See it in action

TESTIMONIALS

Hear from our early users

PRICING

Marketing Attribution is available in Enterprise plan

Enjoy a risk-free trial of 14 days. Cancel anytime!

Basic

The essential features to track your stores

$

25

Up to 300 monthly orders.

Start Trial

Extra order fee: $0.2 per order. Maximum surcharge: $300.


  • Profit/Loss Analytics
  • Customer Lifetime Value Report

Advanced

The power to grow, data-backed

$

50

Up to 800 monthly orders.

Start Trial

Extra order fee: $0.1 per order. Maximum surcharge: $400.


Everything in Basic, plus:

  • P&L Report
  • Product Analytics
  • Weight-based Shipping Cost
  • Shopify Shipping Auto-sync

Ultimate

The insights to scale globally

$

100

Up to 2000 monthly orders.

Start Trial

Extra order fee: $0.05 per order. Maximum surcharge: $500.


Everything in Advanced, plus:

  • Quantity Break for COGS Settings
  • Unlimited COGS by Zones Setups
  • Product Bundling Analytics

Enterprise

Everything unlimited

$

200+

Unlimited orders

Try Marketing Attribution

No extra order fee. Save 20% with Annual plan.


Access to ALL features, plus:

  • Marketing Attribution
  • Unlimited orders
  • No extra order fee
  • Unlimited team members

See all features

Compare Our Plan

Basic

Advanced

Ultimate

Enterprise

Marketing Attribution

Allotted Monthly Orders

300

800

2,000

Unlimited

Real-time Profit Dashboard

Product Analytics

Profit/Loss Analytics

Customer Lifetime Value

P&L Report

Data Export

Quantity Break for COGS Settings

COGS by Zones

Up to 5

Up to 10

Unlimited

Unlimited

Fixed, Variable, and Custom Cost Settings

Categories for Custom Cost

Weight-based Shipping Cost

Monitor Revenue & ROAS based on UTM

Email Reports

Customize Email Report by Store

Mobile Apps for iOS and Android

Multi-Store Compiled Dashboard

Team members

3 members

5 members

10 members

Unlimited

Shopify Shipping Auto-sync

Account per Ads Platform

1 account

2 accounts

5 accounts

10 accounts

External Shipping Platforms

PRICING

Explore TrueProfit Pricing

Take full control of your bottom line and more with the right plan!

The essential features to track your stores

$

25

Up to 300 monthly orders.

Start Trial

Extra order fee: $0.2 per order. Maximum surcharge: $300.


  • Profit/Loss Analytics
  • Customer Lifetime Value Report

See all features

Compare Our Plan

Basic

Advanced

Ultimate

Enterprise

Marketing Attribution

Allotted Monthly Orders

300

800

2,000

Unlimited

Real-time Profit Dashboard

Product Analytics

Profit/Loss Analytics

Customer Lifetime Value

P&L Report

Data Export

Quantity Break for COGS Settings

COGS by Zones

Up to 5

Up to 10

Unlimited

Unlimited

Fixed, Variable, and Custom Cost Settings

Categories for Custom Cost

Weight-based Shipping Cost

Monitor Revenue & ROAS based on UTM

Email Reports

Customize Email Report by Store

Mobile Apps for iOS and Android

Multi-Store Compiled Dashboard

Team members

3 members

5 members

10 members

Unlimited

Shopify Shipping Auto-sync

Account per Ads Platform

1 account

2 accounts

5 accounts

10 accounts

External Shipping Platforms

The power to grow, data-backed

$

50

Up to 800 monthly orders.

Start Trial

Extra order fee: $0.1 per order. Maximum surcharge: $400.


Everything in Basic, plus:

  • P&L Report
  • Product Analytics
  • Weight-based Shipping Cost
  • Shopify Shipping Auto-sync

See all features

Compare Our Plan

Basic

Advanced

Ultimate

Enterprise

Marketing Attribution

Allotted Monthly Orders

300

800

2,000

Unlimited

Real-time Profit Dashboard

Product Analytics

Profit/Loss Analytics

Customer Lifetime Value

P&L Report

Data Export

Quantity Break for COGS Settings

COGS by Zones

Up to 5

Up to 10

Unlimited

Unlimited

Fixed, Variable, and Custom Cost Settings

Categories for Custom Cost

Weight-based Shipping Cost

Monitor Revenue & ROAS based on UTM

Email Reports

Customize Email Report by Store